Feb 23 2010

The Expanding Economics of Austerity – Home Equity Loan Ads Replaced by Brown Bag Ads. Breakfast Sales take a hit as more Unemployed Avoid eating out.

The middle class of America is adapting to the new austerity taking hold.  Many are changing their habits to live in a market where credit is less accessible but others are having a hard time giving up the artifacts of the debt boom decade.  However you slice the numbers average Americans are confronting a leaner […]

May 15 2009

The New American Austerity: Getting By with Less Debt and Less Money. In What Sectors are Americans Spending Less Money?

The Census Bureau reported on Wednesday that for the month of April retail sales came in at $337 billion, a decrease of 0.4 percent from the month before.  The market reacted to this news and headed lower.  If we pry into the data beyond the headline number, we will see that retail sales are actually […]

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